Hand-knotted in our atelier in Beni Mrirt, Morocco
100% natural wool, plant-dyed
Complimentary worldwide shipping
Part of the Tactile Reverie collection, Terra No. 1 captures the grounded elegance of structure meeting the organic. Deep chocolate-brown flatweave lines create an intentional framework—architectural yet human—evoking the interplay of shadow and sunlit walls in earthen courtyards.
Within these borders, a rich cocoa high pile rises like warm soil after rain, adding dimension and inviting the hand to linger. The geometric pattern is bold yet irregular, a quiet nod to the natural variation of hand weaving.
Handwoven in our own atelier in Morocco’s Middle Atlas Mountains from pure highland wool, Terra No. 1 balances strength and softness. Its design grounds a room in warmth while offering an architectural rhythm that draws the eye across its pathways—perfect for modern, Japandi, and wabi-sabi spaces seeking both form and tactility.
Made to order, direct from our atelier. Terra No. 1 is a handmade chocolate brown Moroccan wool rug in high pile and flat weave, woven in-house by our own weavers and never sourced or resold. Order it in a custom size, or recolor it from the 192 shades of our Wool Colour Atelier, at one transparent price that includes international shipping.
Size & dimensions
Every design can be woven to your exact dimensions. See our rug size guide or ask the studio.
Materials & care
100% natural wool, hand-spun and dyed with plant and mineral pigments. Vacuum gently without a beater bar; blot spills immediately.
Shipping & returns
Complimentary worldwide shipping. See our shipping and returns policies.
The making
How Terra No.1 is made by hand in Beni Mrirt
Terra No.1 is a high pile brown Moroccan area rug, hand-knotted to your size in our own atelier in Beni Mrirt, in the Middle Atlas.
100%natural wool, natural dyes
192shades in our Wool Colour Atelier
1rug at a time, woven to your order
Material
100% natural wool from the Middle Atlas, colored with natural dyes. Never synthetic.
Hand
Hand-knotted by the weavers we employ in our own atelier, knot by knot, then washed and dried in the sun.
Made to order
Lead time and delivery for your Terra No.1 rug
Day 1Your requestSend your size and colors on WhatsApp. We confirm the price, colors and exact lead time with you.
4 to 13 weeksDyeing and weavingYour wool is dyed and knotted by hand in Beni Mrirt, then washed and dried in the sun.
3 to 7 daysDeliverySent by DHL or ARAMEX express air, free worldwide. US tariffs are paid by us.
Usual lead time by rug size
Rug size
Usual lead time
Up to 5×8 ft
4 to 6 weeks
Up to 6×9 ft
6 to 8 weeks
8×10 to 9×12 ft
8 to 10 weeks
Larger
10 to 13 weeks
Estimates only. Your exact lead time will be confirmed before you order.
Specifications
Terra No.1 rug specifications
Origin
Our atelier in Beni Mrirt, Middle Atlas, Morocco
Material
100% natural wool, on a wool foundation
Dyes
Natural dyes only, never synthetic
Technique
Hand-knotted, Berber knot
Pile height
About 2.5 to 4 cm (1 to 1.5 in), deeper on shag designs
Weight
About 3 to 4 kg per m²
Size
Made to your size. Width and length ±5% (fringes not included)
Colors
Original colorway, or your own from 192 shades in our Wool Colour Atelier
Shipping
Free worldwide express. US tariffs paid by us
Typical values. Each rug is handmade, so small variations are natural.
Living with your rug
Caring for your Moroccan wool rug
The first weeks
New wool sheds a little. This is normal and settles after a few weeks of regular vacuuming.
Everyday care
Vacuum gently on a low setting, without a beater bar. Turn the rug every six months so it wears evenly.
Spills
Blot right away with a clean, damp cloth. Never rub. For deep stains, use a professional rug cleaner.
Natural variations
Each rug is made by hand, so size can vary by up to 5% and tones can shift slightly between wool batches. That is the mark of a handmade piece.
Speak with a designer
Questions about Terra No.1?
Send us a photo of your room. We'll help you choose the size, adjust the design and pick colors from our Wool Colour Atelier.
